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Sonar

AN INDEPENDENT MARKETING, ADVERTISING & ANALYTICS AGENCY BASED IN BEAUTIFUL PORTLAND, MAINE.

We believe in strong digital fundamentals as a foundation for high-level marketing strategy. Call it SEO, AI search optimization, social media, PPC, or traditional media, it should add up to insights that produce results and drive your business forward.

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Who we are

Sonar Digital is Now Sonar Unlimited

Founded in 2019, Sonar was built on the belief that marketing should be accessible to businesses of all sizes. We started as a digital marketing agency, but Sonar has always been more than that. We’ve ridden waves of innovation in our industry, always helping our clients focus on what matters most. For our money, and yours, that was and still is the fundamentals. Whether building a pay-per-click campaign or digging into a SEO audit, we encourage clients to zoom out, all the way. That’s because our work is grounded in your understanding of who you’re trying to reach and why.

Now, in the age of AI, channels and tactics are blending together in an unprecedented way. In order to be successful you have to be good at, in a word, everything. That requires a new degree of intentionality, but we’re mapping a clear way forward. It’s also why we’ve expanded our expertise into traditional media planning, strategic content and creative development for unlimited potential.

We can’t guarantee smooth seas, but we can keep a steady hand on the wheel.

OUR CLIENTS

Across Maine, New England, the nation and the world

Who we help

Two ways we work with clients

For business owners

Business owners and operators

If marketing is one of nine hats you wear on any given day, we’re here to help. Partnering with Sonar is designed to be a way for you to get expert guidance and piece of mind, plus performance that actually works.

How we help owners

For marketing teams

In-house marketing teams

Sonar is built to plug into marketing teams of all sizes. We know your role because we’ve been there before. Add depth to your bench with focused subject matter expertise, and high level strategy to tie it all together.

How we help teams

How we work

We make your business our business.

We start by taking what’s been called a “pretty intense” look at your business from the inside and out. A little bit of a remove is a powerful resource in the hunt for priorities in today’s swirling marketing landscape. We focus on where you are now: what motivates you, the challenges you face, the resources you have, what’s worked and what hasn’t.

From there, we focus on where you need to be. The strategy we develop is engineered to get you there, through trends and changes in technology. Consistency and interconnectedness is key, especially as increasingly fractured attention spans and points of exposure make brand awareness the end-all-be-all. Winning isn’t about doing more, it’s about doing what you can do in a way that adds up.

Our model is simple: we’ve developed a team with deep subject matter expertise so you don’t have to. For less than the cost of a functional full-time hire, you get access to best-in-class tactical implementation, plus the client and strategy support that only comes from working with an established marketing agency.

Whether you’re spread thin, part of a team that could more effective or unsure of where to go and what to try, Sonar exists to solve problems with and for you.

what it looks like

SEO & AI Search

Decentralized search strategies that help businesses get found.

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SEM & PPC

Establish a direct line to the customers that matter most.

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Paid Media

Add a mass market exclamation point to amplify advertising efforts.

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Content Strategy & Creative Development

Memorable, citable content and creative that stops the scroll.

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Analytics

See through the swirl with a data posture that makes more sense.

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CRM & Email Consulting

The tie that binds your results to customer actions and engagement.

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What’s new

AEO: Answer Engine Optimization

We’ve put more than two years into our own research to understand how AI accesses, indexes and incorporates your site into answers. If you want just the methodology, we’ve got that, but we also have a detailed of planation of the “why” attached to the “how.”

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Get started

Bridge the divide between traditional media and digital tactics.

Omni-channel campaigns from Sonar reach your audiences where and when you need to most.

Reach out using the form on the right, or give us a call at 207-747-5536

how it works

More humane marketing is possible

We don’t have all the answers. But we do know how to find them.

01

Understand your business

It’s about goals, campaigns and channels, but it’s also about a lot more than that.

02

Map what’s happening now

Strengths, weaknesses, capabilities and resources vs. opportunities.

03

Find the quick(est) wins

Work that can pull its own weight while we roll up our sleeves and get to the rest.

04

Measure and adjusting

The opposite of set-it and forget-it, we stay obsessed with the details.

By the numbers

Proof in a few numbers

7

Years in business.

5+

Years—our longest standing client engagement.

5.0

Average Google review rating across more than 24 reviews.

Results

Recent work

See all results

What clients say

In their words

  • Partnering with Sonar Digital has significantly boosted our community presence at Rosemont Market & Bakery. Their team is creative, forward-thinking, and truly invested in our story. Having such a resourceful local marketing team like Sonar Digital is a great asset to us. Strongly recommend their expertise!

    Local Retail & Food Business

  • Moving our marketing over to Sonar was the best decision we ever made. We struggled to show up on Google and build our organic traffic profile but after (and continuing) working with sonar we have seen a consistent & significant growth across all of our channels. We currently use them for organic search/SEO, PPC advertising, display advertising, and more.I speak for the whole team when I say that we love working with the entire Sonar team!

    Event & Hospitality Technology Company

  • We had the pleasure of working with Sonar Digital on an SEO project for Echo81, and the results have been outstanding. From the start, their team was knowledgeable, communicative, and truly invested in helping us achieve better site performance. They took the time to understand our unique needs and implemented strategies that have significantly boosted our online presence. The team’s expertise and commitment to our goals made a real difference, and they provided insightful recommendations along the way. We would highly recommend Sonar Digital to anyone looking to improve their SEO and digital visibility—they bring both skill and a genuine partnership approach to their work. Thank you, Sonar, for a job well done!

    Marine Technology & Equipment Company

From the blog

Latest thinking

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And get on your way to better results and a clear way forward.

Call

207-747-5536

Email

hello@sonarunlimited.com